SIRIUS Canada Inc. and the Toronto Raptors today announced an exclusive multi-year sponsorship and marketing agreement which will see SIRIUS Canada become the Official Satellite Radio Partner of the Toronto Raptors Basketball Club. SIRIUS Canada's agreement with the Toronto Raptors builds on SIRIUS Satellite Radio's existing relationship with the NBA as the Official Satellite Radio Provider.As part of the exclusive three year agreement, SIRIUS Canada receives exclusive rights to use the Toronto Raptors logo in marketing and promotional activities and will receive high-visibility advertising placements throughout the Air Canada Centre as well as on-court and special event promotions during Raptors games.
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posted by Damian at 10/12/2006 12:05:00 PM - Permalink for Toronto Raptors Choose SIRIUS
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