Audi Signs Exclusive Agreement With SIRIUS

Friday, March 17, 2006

Audi of America, Inc. today announced that it will offer SIRIUS Satellite Radio as its exclusive satellite radio provider for Audi vehicles beginning with model year 2007 through 2012.

Previously, Audi offered both SIRIUS and XM satellite radio, but selected SIRIUS as its exclusive provider to reduce complexity in dealer ordering.

"We decided that the Audi customer demographic fit more closely with the type of content that SIRIUS Satellite Radio provides," said Wolfgang Hoffmann, head of Audi Product Management. "And we believe that SIRIUS will continue to grow and create programming that our Audi customers will desire."

Today, the installation rate of satellite radio in Audi models is approximately 50 percent.

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We are 100% independent from SIRIUS, unlike other SIRIUS related pages, who have agreements and arrangements with SIRIUS. We do not sell SIRIUS related products and thus we do not worry about any business relationship with SIRIUS. GSI: is a not for profit blog, we do not do this for money like others; with do it out of love for the product. *Some GSI team members are SIRIUS shareholders

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