SIRIUS Number One In Retail Market Share In September

Wednesday, October 19, 2005

Sirius captured 56% of satellite radio sales at retail* in September, the highest monthly share to date for the satellite radio broadcaster...

We reported here and only here back on 9/13 that "in the 2Q of 2005 the top 2 selling satellite radios were Sirius radios. The top seller was the Sportster and the number 2 seller in all satellite radios (this is both XM and Sirius) was the Sirius Starmate.. So Sirius had #1 and #2 selling satellite radio product in retail." read full post here

Over 82,000 SIRIUS tuners were sold in September 2005, a 93% increase over September 2004 SIRIUS tuner sales, and a 52% increase over August 2005 SIRIUS tuner sales.

"This increase in retail market share is extraordinarily positive for SIRIUS, especially given that we are now about to enter the busiest time of the year for us at retail," said Mel Karmazin, CEO of SIRIUS. "We have the strongest programming in all of radio, with great commercial free music, the NFL, Martha Stewart starting soon and Howard Stern coming in January of 2006, and we have innovative and competitively priced new products that are now reaching store shelves. This is an unbeatable combination that should translate into a strong fourth quarter for us."

SIRIUS also reaffirmed today... that it expects to have 3 million subscribers by the end of this year.

(*Source: The NPD Group. Channels include Electronics Specialty, Audio/Video Specialty, Mobile Electronics and Mass.)


Anonymous Anonymous said...

Now that is big news!!

Wed Oct 19, 04:41:00 PM EDT  
Blogger Rich said...

Bigger than Big News.

Wed Oct 19, 05:15:00 PM EDT  
Anonymous Anonymous said...

Good report! Good catch to be hte first to deliver such great news!

Someone needs to let Ryan over at know so it can be rubbed in all those XM Loving faces!

Wed Oct 19, 08:41:00 PM EDT  
Anonymous James said...


Thu Oct 20, 10:16:00 AM EDT  
Anonymous Anonymous said...

I hope we add to it; we had 52% in June and had a big fall in July to like 36%.

Thu Oct 20, 11:07:00 PM EDT  

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